Fashion isn’t just about throwing a look together. Those outside of the industry, or any of the various facets that make up the fashion world, may not know quite how intricate and complex a machine it can be. ‘Creating a look’ requires talented, passionate people to work together to create stunning works of art – and more often than not, it is the relationship between makeup artists and fashion designers which supplies the core of the fashion machine.
You can’t finish a look without fashion and makeup working together – makeup lines are developed and directly influenced by rising trends in fashion, what’s turning heads on the catwalk, and what’s flying off the most important shelves. It works the same the other way around – and both designers and makeup artists will always need to work together, whether in the same room or not, to reach that perfect end goal – the look.
Both fashion design and makeup artistry concern themselves in hues and textures, less in shock value or basic symmetry as media outlets would have you believe – the deeper understanding at play here is far more complex than the print ads and catwalk shows may give away. There has to be mutual respect between makeup and fashion – as without a perfect balance, an outfit can be completely swayed. Improper understanding of makeup, or poor communication and a lack of respect between designers and artists, could well lead to disastrous portfolios and campaigns. It has happened – it will happen again – unless this idea of mutual symbiosis is given chance to breathe.
Whether you are a makeup specialist or if you are a fashion designer building a new campaign, you are going to need to work together – for the artist, their work will play an essential part in the designer’s portfolio – and without the artist on board, the designer is going to start to flounder.
Makeup artists – fashion designers – continue to respect each other and work together in new and exciting ways – and you’ll have no problem conquering the corners of the market you’re looking for.